Hey, I'm Matt.

I'm an email and growth marketer who's personally generated over $30,000,000 online.

Curious how to work with me? I currently offer 3 services to my clients; Email Copywriting, Email List Management, and Growth Consulting. Each service has its own button below, so you can click to learn more about it:
Email CopywritingEmail List ManagementGrowth Consulting

Recent Client Wins:

How I Took A Company's Ad Channel From $0 to $23 Million

Read Case Study

How I Acquired 1,117 New Customers for $0 and Generated $148,354

Read Case Study

Want more examples of my work?

To be honest, I'm usually a bit shy, so it's not my thing to brag.

And while the testimonials and killer results you’ll see below could do the bragging for me, you're likely visiting my site today to learn more about who I am and what I do. And I wasn't raised to be rude to guests... 

...So here’s a quick little “brag” about me:

As a direct response copywriter and email marketing strategist for a multi-8 figure company...

  • Took ownership of an email list that was only at 7% of forecasted revenue 14 days into a month, strategized and created 3 offers, plus 1 email campaign per offer—3 campaigns in total—in a 2 day timeframe that generated $514,384 in email revenue, and helped the company reach the forecasted email revenue & KPIs for that month. 
  • Created and wrote a full product launch campaign from a-to-z, consisting of a 5-email campaign and a new sales page to A/B test against the control. Beat the control sales page by 30% in sales, and generated $87,000 with my email campaign.
  • Sold 52,812 with one...single...email I wrote.

 

As a growth marketing consultant & investor/partial owner of a Fintech...

  • Generated $45,000,000 in total lead value with one webinar funnel.
  • Increased a company’s valuation by 125% in 4 months by creating various email campaigns & automations, sales funnels, and traffic strategies, and advising external & internal stakeholders on revenue growth strategies.
  • Helped build entire demand-generation funnel, end-to-end, resulting in a cumulative lead value of $1.3 billion.

As an email list manager & consultant, I've generated over $30,000,000. I've driven results for many brands across various niches, Some of which include:

  • A Multi 8-Figure Online Course Seller & #1 seller on teachable
  • A 9-Figure Continuing Education Brand
  • A Leading Supplement Brand used by pro bodybuilding champions
  • A DTC Beauty Brand
  • A Popular Real Estate Mastermind
  • Multiple Financial Publishers & Investment Newsletters
  • A Private Equity Fintech Company
  • A Social Media Tech Startup
  • A High Status Events Company
  • A Retail Clothing Brand
Don't just take my word for it though, others say the same thing:

"new customer acquisition and ascension, and increased revenue..."

“Matt’s project-specific work drove conversions across multiple campaigns with fresh ideas, new angles and actionable copy. His attention to detail, story-telling and personal connection through his copywriting resulted in higher open rates, click-through rates, new customer acquisition and ascension, and increased revenue for the company.”

John Hutchinson

Co-Founder, Traders Reserve LLC (Financial/Digital Education), 2-time ClickFunnels Comma Club Award Winner

"my go to asset for all things email & marketing related."

“Matt is a marketing ninja! He helped us drive multiple sales through an email campaign we were planning for a major company-sponsored event. His ability to strategize, deliver the right words to the right audience, and write persuasive copy is unrivaled. He is certainly my go to asset for all things email & marketing related.”

Nikos Georgantas

Co-founder & CPO, OneRoof (SaaS), Forbes 30 Under 30

"Excellent Business Strategist Who Helped With The Entire Demand Gen Funnel."

Mike Hubert

Co-Founder, OZ FundHub & Founder, The Hubert Group

"150 NEW customers and growing..."

Tony Lauto

CEO, Front Society

Here's $150,000 I Generated From Just One Email...

And Here's $76,518 I Generated From a 4-Email Campaign:

Plus, Another $87,219 From This 4-Email Campaign Here...

Here's a brand I generated $110,895.65 for in just 6 days; I built custom automations for this brand & then re-launched their course with a 6-email campaign. What if your Klaviyo account also looked like this:

I Completely ANNIHILATED this Sales Page Control by Over 30%! 

(Before working together, the business had a 1.90% CVR; my new sales page got a 2.47% CVR; 2.47 is 30% higher than 1.90, which means I boosted CVR and sales by 30.48%.

I Completely ANNIHILATED this Sales Page Control by Over 30%! 

(Before working together, the business had a 1.90% CVR; my new sales page got a 2.47% CVR; 2.47 is 30% higher than 1.90, which means I boosted CVR and sales by 30.48%.

I Completely ANNIHILATED this Sales Page Control by Over 30%! 

(Before working together, the business had a 1.90% CVR; which means I boosted CVR and sales by 30.48%.)

"increased my open rates by 9% and my click rates by over .4%."

“Hello, Matt. I just wanted to say thank you to your and your team. When you and your team came in, you were able to increase my open rates my 9% and my click rates by over .4%. It's been an upward trend for me since you've all came in and helped and I just wanted to say thank you so much.”

Stacy Cee

Founder, Stacy's Naturals

I Increased This Brand's ROAS by 14.89x in 30 Days by Re-Creating Their Entire Funnel & Ads...

$33k From Just 2 Emails...

"more sales for all of my businesses."

"Matt is amazing to work with! He helped me really connect with my audience, bring out my story to the world, and bring in more sales for all of my businesses. He is a great marketer and an amazing man! You’ll love working with him."

John Anton

Founder, ERC Together, Over $150 Million sold in High-Ticket and all-time Record Holder at
Fortune Builders

Check out this "quiz funnel" that produced almost $40k in 30 days—on autopilot...

You may also be interested in discovering how This Welcome Email Here converted 50% of new subscribers into buyers!

THIS popup form converted at 23% (that's almost 1/4 site visitors signing up to this business's email list!)

THESE Automated Emails inside one of my email flows "squeezed" out $148,353.90 from only 1,117 new email subscribers...

...and they did it in just 42.5 days (that's a $132+, 42-day LTV)—these customers were worth much more 2 months later, and this was completely automated, too:

"you will love working with him!"

"Matt is the kind of guy I want on my team. When he talks, you should listen. As a former athlete, he brings his competitive nature to not just meet expectations but exceed them. I highly recommend Matt, you will love working with him!"

Libby Spears

CEO, Bravo Communication & Consulting

"an absolute ace to partner with"

"I remember first meeting Matt at an international event with a very diverse group of excellent coaches. Very quickly, I realized he was someone that belonged in the room. His knowledge, skills, and determination, make him an absolute ace to partner with. I'm very fortunate to have been able to work with him... I can't recommend Matt more than enough... to any given situation. He is the real deal!"

Sascha Schmunk

Senior Manager & Gallup Certified Strengths Coach, Accenture

From "Klaviyo Machine" to ATM Machine...

$20/recipient in welcome flow:

50% increase in NEW customer acquisition from the FIRST welcome email...

Almost $600 in 20 mins

$33k with just 2 emails

Nothing beats a nice $150,000 email, like this...

"He literally gains energy helping others..."

"Matt is one of the most passionate people I have ever met. I had the pleasure of working very closely with him... He literally wants to win and gains energy helping others..."

Aaron Schurman

Founder, Chief Gamer, Sciplay ($460+ million revenue company)

FAQs

Who is Matt Hommel?

Matt Hommel is known as the go-to email marketer & growth consultant for businesses looking to scale Year over Year (YoY). Matt has generated $30,000,000+ for his clients, with $22,000,000+ coming from just his emails alone. 

He's also helped brands blow past $2 million per month through their email marketing channel, increase their valuation by 125% in 4 months, and has also generated $100,000,000 in leads through only one webinar funnel.

What services do you offer?

I have...

-An Email Copywriting Service

-An Email List Management Service

-And a Growth Marketing Consulting Service

If you're wondering, "How do these services work?", read below:

How do your services work?

For my Email Copywriting Service: You and I meet each week to discuss the email copy needs of your business, or we can communicate via Slack/Discord/Teams to save you the time. We outline a clear plan for how many emails you need, if they’re newsletter emails, product launch & re-launch sequences, DR sales emails to a VSL, TSL or product page; webinar promo; etc.

For many of my personal brand/guru clients I have monthly emails planned out, based on your unique stories, testimonials & more, & I keep you in the loop, then we wanna promote something specific (affiliate, info product, etc.), we communicate the plan for that in advance.

I’m happy to give feedback on email calendar strategy, but for the most part this service is for you if you have someone overseeing marketing & email needs for your business—whether that’s you or a list manager/calendar owner.

The way you receive your email copy is I send you my email copy in a Google Doc, Microsoft Sharepoint, Doc.x (Word doc), or PDF—or whichever delivery method is most convenient for you. Whoever oversees email marketing and is in charge of coordinating the building/designing and scheduling of your emails. And then they get the emails sent to your list from there.

For my Email List Management Service: I'm basically your email marketing director. I handle all the Tech Stuff. Scheduling. Data/reporting. Strategy. Deliverability. Custom Automations. Core Email Flows.

I make sure you're email marketing strategy is making you money, aligned to your company's values, and is helping you get closer to your vision.

You will see all the emails before they get sent to your list, unless you tell me it's not necessary. I communicate with your content team to avoid any conflicting promos/discounts/offers. You can also take advantage of cross-pollination in this service, so you can take our email promo calendar ideas and re-distribute them across all your social & other content channels—and even run ads to them if you'd like!

Everything email marketing is off your plate. That being said, if you're a more senior content director or VP at an SMB reading this, and you still want more control over the promo cycle, we will communicate these ideas in advance to ensure full cohesion between your email channel and your company's or publication's marketing calendar. If you have additional questions, schedule a call with me here and we can discuss more of the logistics.

For my Growth Marketing Consulting Service: This varies. For my long-term consulting clients, we're on retainer for a set # of hours/calls/project deliverables, which we agree to in advance. I bill hourly and send a report of the hours with an invoice. Any additional hours outside of the original scope are billed extra, which we communicate in advance. I also have custom projects at flat rates with different deal structures for performance. You can learn more about this service & profitably grow your company Year over Year (YoY) by booking your call today, click here to book your call now.

Does everything have to be done “your way” or can you work within the SOPs we have?

I don't want to change anything if you don't want to. 

As an established business, I know you have systems you've ironed out over the years, between different softwares & data hubs...

UNLESS you yank on my arm and beg me to do something differently, we'll do it your way. 

Plus...

99.99999% of the time, I try as hard as humanly possibly to work WITH my clients based on their internal operating procedures, CRMs, LP builders, analytic softwares, either way—so everything will be okay when we work together.

Do we have to use certain softwares in order to work with you?

No. I work in various softwares across my clients, and I likely use yours, too.

I’m a power user of Klaviyo, ActiveCampaign, Hubspot, ClickFunnels, PowerBI, GA4, and more.

Whatever you’re using, I’ve likely used it before...

And if I haven’t, I’ll know it in a matter of hours:

Don’t worry, I’m resourceful.

I will bet you $100. 

Not kidding, I will seriously PayPal you $100 if you use a software that is foreign territory to me...

And you can click the button below to schedule a call for us to find out.

Can I trust you with my trade secrets and proprietary data?

As said earlier, I have $30,000,000+ in documented results that I CAN tell you about. Other clients I have strict NDAs with, and other brands I’ve done projects with I cannot tell you much about…

If I were to count them, I’d easily have $45M+ in documented results. But of course, I’m not going to breach my integrity. I can assure you, I maintain confidential information with some of the largest businesses whose names you know, and your information is respected and safe.

And I’m always cool with signing an NDA or whatever if it makes you more comfortable.

Do you have a guarantee?

With my email list management service—yes.

With my copywriting and growth consulting services—no.

The latter is because I have less control over what happens. Vs. With email list management, I am “managing” what happens, so I can take full ownership of the results and guarantee you the performance of outcomes or your money back + an extra $1k.

When I don’t control the entire process, end-to-end, it’s predicated on you/your team's ability to execute certain things, your tech stack, scheduling, and more. I can try my best to help the team and be a leader in my own domain, but once I fulfill my role the rest is outside of my control. Hopefully, that makes sense. If there's anything else you're wondering about, though, this is where I'll say:

Got more questions?

>> Click here to book your call today, and you can get more answers on the call!

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