Hey, I'm Matt.

I help businesses sell more products online for a living. 

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They're all huge fans of my work...

“Matt’s project-specific work drove conversions across multiple campaigns with fresh ideas, new angles and actionable copy. His attention to detail, story-telling and personal connection through his copywriting resulted in higher open rates, click-through rates, new customer acquisition and ascension, and increased revenue for the company.”

John Hutchinson

Co-Founder, Traders Reserve LLC, 2-time ClickFunnels Comma Club Award Winner
"Matt is amazing to work with! He helped me really connect with my audience, bring out my story to the world, and bring in more sales for all of my businesses. He is a great marketer and an amazing man! You’ll love working with him."

Johnny Anton

Founder, Close With Us Agency, Over $50 Million sold in High-Ticket and all-time Record Holder at Fortune Builders 
"Matt is the kind of guy I want on my team. When he talks,you should listen. As a former athlete, he brings his competitive nature to not just meet expectations but exceed them. I highly recommend Matt, you will love working with him!" 

Libby Spears

CEO, Bravo Communication & Consulting
"I remember first meeting Matt at an international event with a very diverse group of excellent coaches. Very quickly, I realized he was someone that belonged in the room. His knowledge, skills, and determination, make him an absolute ace to partner with. I'm very fortunate to have been able to work with him... I can't recommend Matt more than enough... to any given situation. He is the real deal!" 

Sascha Schmunk

Senior Manager & Gallup Certified Strengths Coach, Accenture 

825% ROAS

Almost $600 in 20 mins

From "Klaviyo Machine" to ATM Machine...

Almost 25% Lead Capture Rate

$60k. 3 emails. One product. One Promo.

“Matt is a marketing ninja! He helped us drive multiple sales through an email campaign we were planning for a major company-sponsored event. His ability to strategize, deliver the right words to the right audience, and write persuasive copy is unrivaled. He is certainly my go to asset for all things e-mail & marketing related.”

Nikos Georgantas

Co-founder & CPO, OneRoof, Forbes 30 Under 30
"Huge shout out to Matt Hommel and the H&C Media team! 150 NEW customers for Front Society & growing. Leading up to our event, they used some really creative marketing techniques to not only create awareness, but also engage and excite people through the process. We are thrilled to continue using their expertise."

Tony Lauto

CEO, Front Society

50% increase in NEW customer acquisition from the FIRST welcome email...

$20/recipient in welcome flow:

Over 9% increase in open rates AND .4% in click rates

"Matt is one of the most passionate people I have ever met. I had the pleasure of working very closely with him... He literally wants to win and gains energy helping others..." 

Aaron Schurman

Founder, Chief Gamer, Sciplay ($460+ million revenue company)
"Matt has a bright future in the business world... I recommend him with confidence and without reservation." 

Mike DeAnzeris

CEO, Strategic Media Sales Group, and partner to Fortune 500 companies (clients such as Citibank, Meredith Corp, Hanley Wood, and more)

Who I am

I am a direct response copywriter turned growth marketer & run a performance marketing agency, H&C Media.

What we do

We help businesses in the Ecom/info product niche unlock 30% more in extra revenue. We like to look at your business from a macro-perspective, first. This allows us to understand what strategy will provide the highest ROI for you. We specialize in email marketing as that's often the most profitable channel. 


First, we are very selective with who we work with. This lets us be very straightforward and fair with our pricing. It also creates an easy win-win for both of us.

We have two options

1. pay-per-sale/commission-only option (email marketing only): Here we generate you sales from your subscribers and then collect a % of the email revenue after. 

2. Guarantee option: This is more custom, based on the state of your business. Eg: if you don't have reliable traffic, we generate it for you (TikTok, FB/IG, Google, Taboola ads, etc.); if you don't have a converting funnel, we audit the current one to see what the bottle neck is, or we build you a new one. If you don't make your money back after 90-days, we refund you completely and PayPal you $2k as an apology for wasting your time.  

*You can apply for one of these two options at the bottom of this page.

Apply Now

Recent Content

November 24, 2022
How to get your emails out of spam

If your emails are going to spam, here’s how to fix it… #emailmarketingcampaigns #emaildeliverability #directresponse ========================================= Follow me on Instagram for more content like this: IG: https://www.instagram.com/thematthommel Want me & my team to work with you on your business? Apply for the waiting list below: https://www.hommel.digital/

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November 24, 2022
The Most Effective Marketing Testimonials

The most effective testimonials are the ones from people most alike your potential customers. #testimonials #infomarketing #directresponsemarketing ========================================= Follow me on Instagram for more content like this: IG: https://www.instagram.com/thematthommel Want me & my team to work with you on your business? Apply for the waiting list below: https://www.hommel.digital/

Learn More
November 21, 2022
How to Increase Your Email Deliverability

The most important thing right now for open rates is deliverability. If you’re landing in the promos tab or the spam folder… you’re in trouble. The only people who look there are sophisticated marketers. Your customers on the other hand, look in their spam folder maybe once a year. Which means out of all of […]

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